Shorty’s, a corporate alcohol delivery company supplies ¾ of Sydney’s CBD businesses with their beverage needs. From breakfast bar cold-pressed juices to after work apéritifs, Shorty’s aim to offer an online customer experience that’s as flawless as their finest drop.
Before their partnership with Wpay, Shorty’s were using an out-of-the-box solution payment experience that was difficult to customise and was more of a headache than a hail mary.
Since beginning their partnership with Wpay in 2022, Shorty’s quickly realised that Wpay wasn’t just an e-commerce spring clean but a collaboration on creating a smarter, safer and more financially savvy payment experience.
Shorty’s and Wpay collaborated as a unified team to ideate, iterate and build a bespoke custom payment experience. By adding additional products and features, Shorty’s e-commerce payment process is more secure, they have more insight into their customer’s purchasing patterns, and in turn their customers have a more positive experience transacting through their site.
A frictionless customer payment method
A new Gift Card income stream that feels authentic and customer centric.
A range of new digital payment partners and a merchant portal which led to a 95% reduction in fraud.
Ultimately, the Wpay partnership allowed Shorty’s to grow and become a more profitable business.